Sara Rosinsky • Shiny Red Copy
  • home
  • about sara
  • speaking
  • blog
  • portfolio
    • social media
    • articles
    • dandy candy
    • freezer treats
    • money matters
    • online ordering
    • raise a glass
    • fundraising
    • hair we go
    • education
    • branding
    • thinq smart
    • how entertaining
    • spread the word
    • a few faves
    • sears screed
  • kudos
  • unflubbify
  • freebies
    • resources
    • word search
  • store
  • contact sara
  • home
  • about sara
  • speaking
  • blog
  • portfolio
    • social media
    • articles
    • dandy candy
    • freezer treats
    • money matters
    • online ordering
    • raise a glass
    • fundraising
    • hair we go
    • education
    • branding
    • thinq smart
    • how entertaining
    • spread the word
    • a few faves
    • sears screed
  • kudos
  • unflubbify
  • freebies
    • resources
    • word search
  • store
  • contact sara
  Sara Rosinsky • Shiny Red Copy

sara's Shiny red blog

Sounds good.

12/2/2024

0 Comments

 
Picture
From the online Oxford English Dictionary.
The word euphonic perfectly sums up a theory I have. It means “nice-sounding,” and Merriam-Webster specifies that it often describes “the acoustic effect produced by words so formed or combined as to please the ear.”

The word euphonic is itself euphonic, and here’s why, I believe: It has a stressed second syllable: you-FAH-nick (in the US, that is—see the blue image above).

I can’t explain why (maybe you can, in the comments), but I feel that words with three or more syllables and a stressed second syllable are often the best-sounding words. For example*:

emphatic
vehicular
bombastic
calamity (my favorite word)
exculpatory
recidivism
velocipede
rapscallion
infantilize
barbaric
insidious
pernicious
voluptuous
etc., etc.

Sure, there are plenty of great monosyllabic words—shank, shiv, minx, jinx, and so on—but when I look at my ever-growing list of favorite words, I’m struck by this second-syllable phenomenon.

Phenomenon: There’s another one. Phenomenal, right?

​*Even example falls into this stressed-second-syllable category, but it’s used so frequently it can’t feel too thrilling.
0 Comments

CONtent vs. conTENT.

8/11/2024

2 Comments

 
Picture
I received this message on LinkedIn yesterday:
Picture
I had not written on this topic. I’d never even thought about the relationship between these two words. I couldn’t imagine what contentment had to do with containment.

I was all too familiar with the ubiquitous noun “content.” In fact, I’ve railed against that term. I hate the way it’s used these days to refer to so much writing—including blogs like this one. To me, it just connotes “void-filler,” and it’s an insult.

But how about the adjective content, describing a state of contentedness? What was that all about? I went straight to the wonderful Online Etymology Dictionary and got the answer. 
Picture
In other words, if what you want falls pretty well within the bounds of what you have, you’re content.
Picture
Picture
Interesting, right? It immediately made me think of two things.

One was a powerful photography exhibit I saw many years ago at the art museum in Lakeland, Florida. In each photograph, a family was posed in front of their home with all their possessions. The families were from around the world, and I remember the shocking surfeit of stuff* Americans owned compared to their counterparts in other countries. You couldn't help but wonder, as you looked at these photos, what we really need in our lives, and why we’re so driven to acquire more and more things.

By the way, you can get a book of these photographs called Material World: A Global Family Portrait. And the irony is not lost on me that I’ve just invited you to acquire something. (Plus, I used an affiliate link so that I could acquire something myself—0.0004¢ if I’m lucky.)

The second thing I thought of was a scene involving two yachts. I’d read it in the delightful, entertaining, and informative book by Richard Conniff called The Natural History of the Rich: A Field Guide (another affiliate link). The scene took place at a time when

... Oracle’s stock was soaring and Larry Ellison briefly passed Microsoft cofounder Paul Allen to become the world’s second-richest person. Ellison was celebrating aboard his 243-foot yacht off Capri. Then he spotted a 200-foot yacht heading out on a twilight cruise to the village of Positano. It was Paul Allen’s Meduse ... Ellison ordered his captain to crank his yacht’s three engines to full speed. He overtook Allen’s yacht at forty miles an hour, throwing up a huge wake that sent Allen and his guests staggering. “It was an adolescent prank,” Ellison told The Washington Post afterward. “I highly recommend it.”

Don’t recommend it to me, buddy. I think it makes you sound like an insecure, childish fool. I can’t imagine feeling compelled to do such a thing.

Picture
​The book is filled with anecdotes like this—of obscenely rich people not merely displaying their wealth, but rubbing others’ noses in it. Conniff explains that such behavior is natural, because we’re mammals who want to achieve and demonstrate dominance.

Yes, I’m a mammal. And I’m not an ascetic, by any means. But I don’t run with the crowd that yachts around the Gulf of Naples. So the “adolescent prank” above just strikes me a bizarre and kind of ... pathetic. It’s the very opposite of contentment. It’s not enough for this guy to be be the second-richest person in the world—he has to literally push his zillionaire adversary around with his huge pleasure craft. I mean: 🙄.

Contentment gets the suspicious side-eye in America, particularly on LinkedIn, land of hustling, humblebragging overachievers. According to all the “boss babes” and “bropreneurs,” you must never stop “crushing it.” You have to “stay hungry,” even if Americans have so many calories available that staying slim has become a $90 billion industry. “Never settle,” we’re commanded. “Manifest that shit.” (A search for that sentence pulls up five thousand results on Etsy.)

I have goals, sure. But when I look at the Venn diagram of my life, I know I’m living very happily inside my “what I have” circle. I love it here. I appreciate it here. I’m content here.


*Until now, I never thought about the word stuff and how it’s reminiscent of stuffing—something a person might use to try to fill a hole in their life.
2 Comments

Who are you calling piebald?

12/3/2023

1 Comment

 
Picture
A weird thing happened. Two weird things.

On Thursday, I was talking with my friend Vickie. She was struggling to remember the name of the bird pictured above. She said she always has trouble remembering this name, and she began to describe the bird.

“MAGPIE!” I blurted out. “I always have trouble remembering that name, too! It’s on my list called ‘Words I can never remember.’”

That was the first weird thing: magpie eludes both Vickie and me.

Then tonight, my husband and I were struggling to remember the word that describes large-spotted animals like paint horses and our dog Freddy, shown here. I had to lean on ChatGPT to remind me. The word is piebald.
Picture
“What a nasty-sounding word,” I thought. “I wonder what the backstory is on that.” So I looked it up, and it basically means “spotted like a magpie.”

That’s the second weird thing: these two words that refuse to stay between my ears are essentially siblings.

It’s my hope that writing this blog will sear both words into my memory. But for now, they remain on the list, one directly beneath the other.
Picture
1 Comment

Words that make me go “ew.”

2/13/2022

9 Comments

 
PicturePhoto by Karsten Winegeart on Unsplash
A lot of people collect things. Bobbleheads. Beer bottles. Barbie dolls. 

I, on the other hand, refuse to collect anything. Or I should say: I refuse to collect anything that takes up space, collects dust, or requires special insurance coverage.

What I collect are words. I currently have nineteen different lists with titles like “naughty words I'll probably never use,” “malapropisms,” “eggcorns,” and “good names.” I collect words that sound mellifluous, that paint a vivid picture, or that simply perform a specific job beautifully. You can see a number of words I treasure here.

One of my lists is entitled “terrible words.” These are words that are difficult to pronounce or unpleasant to hear or that sound like the wrong part of speech. Some just rub me the wrong way.

Picture
My “terrible words” list was on my mind this week when I was shopping for postage stamps online. I noticed that the USPS has collection of Forever stamps dedicated to—of all things—backyard games. The collection’s eight different stamps cover everything from badminton to bocce, including cornhole. “Cornhole” has been #5 on my “terrible words” list for years. And coincidentally, it appears directly above “philately,” which means “stamp collecting,” but sounds like an adverb and has a sadistic number of l-sounds in it. Two thumbs down.

Anyway, I thought I’d share my “terrible words” list with you. And no, “moist” does not appear on it. I’m a copywriter who needs to write evocatively about cake from time to time, and I’m not about to take “moist” out of commission. Also, I remain in the minority that just doesn’t mind “moist.” I’ll write it again, looking you directly in the metaphorical eye. Moist.

If that made you uncomfortable, you may want to quit reading. Things are about to get a whole lot worse.

​Here we go—my list of terrible words:


​conurbation
ombudsman
contumely (A NOUN!)
smegma
cornhole
philately
sack/sac
diphthong
crampons
taintworm
epiglottis
crepuscular
suppurate
flaccid
fistula
crotch
contrariety
sillily
monthslong
palimpsest
shunt
stalk (the noun)
wilily
brobdingnagian
Behance
bespoke
carbuncle
sackbut
crumhorn 
ornerier
spendthrift
vuln
fleshpot 
I don't think it's *terrible*, but prolix has no business being an adjective.
severalty
spurtle

A number of my friends contributed to this list. (Thanks, Heather and David and everyone else.) One person wrote this gem: “‘Crepuscular’ is like a beautiful woman named Hagatha.’” (Apologies to all the Hagathas out there.)

How about you? Are there words that make you cringe? Please share!

9 Comments

Bad words are the best words.

4/17/2018

3 Comments

 
Picture
I keep several lists of words.

One is called "words I can never remember," and I reach for it when aphasia strikes me. (One time, I couldn't remember the word "aphasia," and I knew the universe was mocking me.)

One list is called "words that sound good." This includes "Kinshasa" and "calliope."

My "words I like" list includes "hobgoblin" and "calamity."

My "more good words" list has "perfidy," "calumny" and "shamble."

Then I have this list that I add to when I read. It's for all those times I encounter a word and think, "I should use that word! It's so great." ​See below.
Picture
Notice anything about the words I appreciate? Lots of them are negative in some way. Contempt. Depravity. Pernicious. Degrading. Debauchery.

Is this proof that I'm twisted?

I don't think so. I believe that negative words tend to be powerful. Dramatic. Amusing. They tap into the darker side of life, where all sorts of visceral emotions lie.

I think "diabolical" beats "angelic." "Dastardly" is better than "upright." "Malevolent" wins over "innocent."

​What do you think? What are your favorite words?


​


​To leave or read comments, just click on the red "comments" link at the top of this post.
3 Comments

    Archives

    May 2025
    February 2025
    January 2025
    December 2024
    September 2024
    August 2024
    May 2024
    December 2023
    September 2023
    March 2023
    December 2022
    November 2022
    October 2022
    May 2022
    April 2022
    February 2022
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    April 2021
    January 2021
    August 2020
    July 2020
    May 2020
    April 2020
    March 2020
    November 2019
    September 2019
    July 2019
    June 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017

    Categories

    All
    Advertising & Marketing
    Books
    Boston
    Colorado
    Comedy
    Creativity
    Design
    Dogs
    Etymology
    Florida
    Freelancing
    Language
    My Life
    Other
    Podcasts & Audiobooks
    Punctuation
    Skepticism
    Travel
    Typography
    Words
    Writing

    RSS Feed


​Copyright © 2024